Fromm is a leading marketer of beauty essentials in the professional beauty community, products available only to beauty professional. Now, consumers are able to access the tools of the pros through 1907 by Fromm. The 1907 by Fromm line combines high-quality materials, authentic designs, and master craftsmanship to produce beautiful and contemporary hair products.
This month, the brand introduces the most revolutionary shape in brushes since the square paddle: the 1907 by Fromm Square Thermal Brushes. Available at Ulta stores and Ulta.com (all under $20!), this bronze brush series comes in three different sizes: small, medium and large. The Square Thermal brushes feature an innovative square shape that offers all-in-one blow-dry techniques – simply alter the position of the brush to straighten, create loose waves, or form tight curls. The flexibility of the barrel shape creates an all-inclusive tool, a necessity in the quest for the perfect blow-out.
When these came in the mail I couldn't wait to try them out! I am by no means a pro at giving myself a great blow out, but these inspired me to get to it. Since I'm somewhat lazy when it comes to doing my hair and live off 3rd and 4th day hair, I know that the importance of getting extra days out of your hair starts with a good blow out.
So I put product in my hair, busted out some tunes, and went to town with these brushes. My blow out wasn't perfect (mostly because of my lack of skills and upper body strength) but holy volume Batman! My hair was super sleek too. Usually the front of my hair gets a bit frizzy after blow drying it with a regular or paddle brush due to my cowlicks, but they were so smooth! Plus, it didn't take as much time as I expected it to because the rippled bristles increase contact with hair and cut the drying time down. Also, the bristles are not all prickly and hard like other round brushes I've used.
I am so excited about the brushes and happy I was able to give them a try. If you're a blow out queen or want to start, I would definitely recommend this product! It helps to give my hair extra volume that I wasn't getting before just by blow drying my hair upside down or with a paddle brush. I'm hoping to master the blow out with these brushes!
Thank you Fromm Beauty for sponsoring this post! The brushes were provided to me for consideration, all opinions are my own.
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